Social media is defined as ‘applications that enable users to create and share content or to participate in social networking’. As a matter of fact, you can’t switch on the television or open up a magazine without somebody directing you to their Facebook, Twitter or Instagram feed. Moreover, social media allows brands to communicate with consumers in an unparalleled, instant fashion. Most important is knowing how to use this communication, which is key to successful Social Media management.
Social media sites now incorporate advertising platforms, for example paid Facebook ads. Correspondingly, creating engaging ads, selecting the correct audience and analysing the results can be intimidating to the novice. Coupled with my web design skills, I have over a decade’s experience of organic and paid social media. I’ve run campaigns across Facebook, Twitter, Instagram and YouTube.
If you would like to set up social media channels or would like advice on paid social media management please get in touch. I’d be happy to discuss your requirements. Please see examples of my social media work below.