The Brief: Set up and manage the RIP101 affiliate marketing programme.
The Client: RIP101, an online store selling clothing, accessories and boarding hardware from 100 of the world’s top surf brands.
The Project: As co-founder of RIP101 I designed the website. In addition to this I set up and managed the affiliate marketing programme on the Webgains network.
The Result:I set up the RIP101 affiliate marketing program from scratch. Additionally, I was instrumental in selecting the appropriate affiliate network which was Webgains. Once live, I was responsible for recruiting new affiliates. Furthermore, regular communication to the affiliate-base with with latest updates and offers was a key strategy. In addition to this I formed strong working relationships with specific high performing affiliates and created bespoke campaigns. The affiliates we worked with were varied. They ranged from cash-back sites, to voucher affiliates to bloggers and content creators.
If you would like help or advice with setting up an affiliate marketing programme, or have an audit of your current affiliate marketing activity, please get in touch. I’d be happy to discuss your requirements.
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