Opta Enterprises is a Guernsey based business incubator specialising in the identification, valuation, protection and commercial exploitation of Intellectual Property. I was approached to completely redesign and rebuild their website with the brief to make it search engine and user friendly whilst at the same time giving it a ‘World Class’ feel.
Click here to view the Opta Enterprises Website.
Web Design Guernsey were commissioned to completely redesign the Opta Enterprises website. Matt was provided with a project brief and from this terms of reference plus time and cost budgets were agreed. During the website design and implementation phases there was a high degree of interactivity between Web Design Guernsey and Opta, with significant input, flexibility and responsiveness being provided by Matt. We were delighted with the resultant website and the fact that the project was delivered on time and within budget. Since the website went live Matt has been providing on-going support and has always delivered a very high quality and cost-effective service, both in terms of implementing changes and being very responsive. Based upon our experience over the last 3 years Opta could not recommend Matt more highly.
Client Feedback: David Honey, Opta Enterprises. Guernsey.
The complete redesign of the Opta Enterprises website uses bold imagery in addition to a new simple, elegant layout. Text is split into easy to read columns and the use of colour, both in the photography and site elements, make for a much more attractive website. The new site also makes use of a PHP/MySQL login and closed user group area.
SEO (SEARCH ENGINE OPTIMISATION)
In addition to making the text easier to read by splitting it into columns and adding bullet points, the copy was completely re-written to make it clearer for humans and search engines to process. The removal of the previous sites ‘frames’ construction makes it much easier for search engines to index its content and brings the site into the 21st Century. All other areas of the site were built from the ground up ensuring that best practice search engine optimisation techniques were used.
LOGO DESIGN AND BRANDING
Opta Enterprises is a Guernsey based business incubator specialising in the identification, valuation, protection and commercial exploitation of Intellectual Property. When I was asked to update the logo, there were several guidelines that I need to follow – namely colour and the type of font used. My solution was a simple, elegant logo which provides a modern feel to the Opta Enterprises website.
If you would like help or advice with web design, setting up a new website or redeveloping an existing one, please get in touch, I’d be happy to discuss your requirements.